Sports Club LA, the premier athletic club in Los Angeles hosted a private event "Sporty Soiree." Guests mingled for a bit then attended private fitness classes from Los Angeles top instructors. After the fitness came our complimentary smoothies and swag bags. The Swagbags consisted of a frosted branded "Sports Club LA-bag." Inside each bag was an array of goodies from sponsors like: Luna Bars, PoP chips, Activate premium vitamin water, Sweet Spot on-the-go wipes, and a complimentary week-gift certificate to Sports Club LA.
My FAVORITE gift was a re-usable foldable tote compliments of VIV Magazine. VIVMAG online in case you don't know is a a fabulous "all digital" premier luxury magazine. I was lucky enough to meet Editor in Chief Anne Russell (who was also editor at a little Magazine called Shape). Anne was nice enough to tell me about VIV MAG and how it is the first magazine to launch completely paper-less and truly all digital. She also explained me to because VIVMAG is all digital there are creative capabilities not available to our traditional paper magazines. I encourage you to check out what all the buzz is about at http://www.vivmag.com/.